No one is collecting energy-drink bottles or current commercial crap, but as time goes by it gets a lustre of charm to it and it becomes something you can actually decorate your house with. In the same way that things like old sewage works, which may have been considered blots on the landscape, develop a sort of charm.
It’s something to do with the passage of time, and the gradual divorce from current commercialism makes these things seem recuperable in some way. I don’t know quite why that is, although it becomes a field in which you can be sort of discriminating – you can develop an aesthetic out of these artefacts and I think old music is the same sort of phenomenon.
Is Pop Culture Consuming Itself? Simon Reynolds Discusses Retromania